Rank #10 in Best 32 Inch TV 2026: 10 Ranked, and Why the QLED Label Doesn't Set the Price
Toshiba 32-Inch HD Smart Fire TV with Freely
Price and rating as shown on Amazon when we collected them. Both change.
The Toshiba 32" HD Smart Fire Freely TV is the tenth entry in this guide and the most expensive 720p set in it. At £149.00 it sits at the very top of the £119–£149 band that the 720p models here occupy, and £11 above the cheapest 1080p screen in the guide at £138. So the money over that 1080p set does not buy pixels: the listing calls the set HD, not Full HD, and the spec sheet agrees with 720p at 60 Hz. What it does buy is the smart side — FireOS with Netflix, Prime Video, Disney+ and Freely, and a Freely button on the remote for live and on-demand TV over WiFi.
The second number worth reading twice is the rating. The Toshiba shows 4.4 out of 5 from 36 ratings, but the breakdown behind that average — 75 five-star, 13 four-star, 3 two-star and 9 one-star — adds up to 100 ratings, not 36. The 4.4 figure actually fits the 100-rating breakdown almost exactly (4.42), so the two counts in the same listing do not agree with each other. Everything on this page, including every specification and review quote, comes from the Amazon listing and its customer reviews, not from any testing by us.
How those 36 ratings break down
An average hides its own shape. This is the spread behind the 4.4 stars.
Specification
Exactly as published on the Amazon listing, field for field.
| Price | £149.00 |
|---|---|
| Customer rating | 4.4 out of 5 from 36 ratings |
| Screen size | 32 inches (listed as "32 Inches" display size class) |
| Resolution | 720p |
| Refresh rate | 60 Hz |
| Display backlight technology | LED |
| HDR format supported | HDR10 |
| Item weight | 5.3 kg |
What buyers actually say
Quoted from customer reviews on Amazon
Verified purchase“Up dated due to Amazon excellent customer service. This should have been hands down a 5* but if I give lower than a four that would be unfair if people looked at stars only and skip reviews! Then you would miss out on a great little tv.Arrived earlier than expected, set up took minutes, getting the feet on took much longer.Picture quality is great for size and price, further update, the freely picture quality is extremely good, as good as my larger tv, sound is pretty good without sound bar. I highly rate this little tv.So why the 4* originally?? well that's down to Toshiba I assume, or did Amazon stick it on? Whomever did it, shame on you! A white bar coded label on the screen was so very hard to get off, the top of the label peeled off eventually leaving a sticky outline, which was even harder to get off the screen. WHY would you use such labels???? If you do then why stick it on the screen, why not put it on the back of the tv? Toshiba you need to look at this and replace this type of label!”
Verified purchase“Perfect so easy to set it up no problems good value for money as some fire tvs are very expensive but this is a good one would recommend”
What it is up against
The rivals it was ranked against in Best 32 Inch TV 2026: 10 Ranked, and Why the QLED Label Doesn't Set the Price.
Questions people ask
Is the Toshiba 32" HD Smart Fire Freely TV a 1080p set?
No. The listing gives its resolution as 720p and the model name says HD rather than Full HD.
How much does the Toshiba 32" HD Smart Fire Freely TV cost?
£149.00, which is the highest price among the 720p sets in this guide.
What does the Toshiba 32" HD Smart Fire Freely TV run for smart TV?
FireOS. The listing names Netflix, Prime Video, Disney+ and Freely as internet applications, and says pressing the Freely button on the remote streams live and on-demand TV over WiFi.
How many HDMI ports does the Toshiba 32" HD Smart Fire Freely TV have?
Two.
What picture and sound technologies does the Toshiba listing mention?
HDR10, TRU Resolution and TRU Micro Dimming for picture, and DTS X, described in the listing as an immersive sound experience.
What is the customer rating of the Toshiba 32" HD Smart Fire Freely TV?
4.4 out of 5 from 36 ratings, while the star breakdown given in the same listing — 9 one-star, 3 two-star, 13 four-star and 75 five-star — totals 100 ratings.
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